OBJECTIVE

The main objective of this program is to enable participants to strategically utilize design as a management resource by improving their capabilities of design management.

*In corporate management today, the crucial elements are not only such conventional ones as product performance, quality and price; the creation of various added value through design, such as product design, package design, the design of the sales area, advertising and promotion activities and brand creation are also becoming very important. Design management is a management technique focused on how efficiently and effectively such design work and design activities can be undertaken in corporate management.

Program Director

Mr. Hiromi Inokuchi

Professor, Institute of Innovation
Musashino Art University

As one of the most prominent experts in strategic design management, Prof. Inokuchi has been actively engaged in research and teaching. After spending the first 18 years of his career with the Japan Institute of Design Promotion, he moved to Iid, Inc., a design think tank founded by Nissan, and then joined Musashino Art University as a Professor in the Department of Design Informatics. Having involved in the establishment of the Institute of Innovation that consists of a new department and graduate school, he started to serve as a professor therein in April 2019.

Como Aplicar

1. Revisa el programa que te interesa descargando la documentación y leyendo el Program Outline.
2. Escribir a info@aotsmonterrey.com y solicita aplicar al programa.
3. Llena el pre-registro
4. Llena los documentos de aplicación.
5. Envia los documentos de aplicación en formato electrónico a info@aotsmonterrey.com para una primera revisión (Dos semanas antes de la fecha de cierre en Monterrey). Se hará una retroalimentación de la aplicación.
6. Una vez aprobados, se deben imprimir y firmar los documentos y entregar fisicamente para su envio a Japón (1 semana antes de cierre en Japón)
7. Hacer el pago de envio de la mensajería Monterrey-Japón.